Learn how the global BAT Group aims to reach 50 million adult consumers of smokeless products.
The global BAT organization has a mission to create A Better Tomorrow by Building a Smokeless World and aims to reach 50 million adult consumers of its smokeless products globally by 2030.
In the video above, Susie Gharib, senior special correspondent at Fortune Brand Studio, interviews BAT鈥檚 chief financial officer Soraya Benchikh about BAT鈥檚 role in advancing Tobacco Harm Reduction.
for the original interview with Benchikh in the Fortune Brand Studio.
